Privacy Policy
Last updated:
1. Information We Collect
Filtervitalwipe collects personal data through:
- Contact Forms: Name, email address, and message content when you contact us
- Cookies and Analytics: IP address, browser type, pages visited, time on site (via Google Analytics and similar tracking)
- Automatically: Technical information about your device and browsing behaviour
2. How We Use Your Information
We use collected data to:
- Respond to your enquiries and provide customer service
- Improve our website and user experience
- Conduct analytics and understand user behaviour
- Send transactional emails (order confirmations, coaching session details)
- With consent: send educational updates and marketing communications
3. Legal Basis for Processing (GDPR Article 6)
We process personal data on the following legal bases:
- Contractual Necessity: To provide services you've requested (coaching, courses)
- Consent: With your opt-in consent for marketing and analytics
- Legitimate Interest: To improve our website, prevent fraud, and ensure security
- Legal Obligation: To comply with applicable UK and EU regulations
4. Data Sharing and Disclosure
We do not sell or share personal data with third parties except as necessary for:
- Service Providers: Payment processors (Stripe), email services, and hosting providers
- Analytics: Google Analytics (anonymised)
- Legal Requirements: If required by law or to protect our rights
5. Data Protection and Security
We implement industry-standard security measures including encryption, secure servers, and access controls. However, no transmission over the internet is completely secure.
6. Your Rights Under GDPR and UK Data Protection Act 2018
You have the right to:
- Access: Receive a copy of your personal data
- Rectification: Correct inaccurate or incomplete data
- Erasure: Request deletion of your data (subject to legal obligations)
- Restriction: Limit processing of your data
- Portability: Receive your data in a portable format
- Objection: Object to processing based on legitimate interests
- Lodge a Complaint: With the Information Commissioner's Office (ICO)
To exercise these rights, contact us at info@filtervitalwipe.world.
7. International Data Transfers
We store data primarily within the UK and EU. Any transfer of personal data outside these areas is conducted with appropriate safeguards in compliance with GDPR.
8. Data Retention
We retain personal data only as long as necessary to provide services or fulfil legal obligations. Typically:
- Contact form submissions: 2 years
- Customer records (for services purchased): Duration of service + 6 years (tax/financial)
- Analytics data: 26 months (default Google retention)
9. Children's Privacy
Our services are not targeted at individuals under 18. We do not knowingly collect personal data from minors. If we become aware of such collection, we will take steps to delete the data promptly.
10. Third-Party Services
This website uses:
- Google Analytics: For anonymous aggregated usage statistics
- Google Maps: To display our location (with your consent or access)
- Font Services: Google Fonts (for typography)
These services have their own privacy policies. We are not responsible for their practices.
11. Cookie Usage
We use cookies and similar tracking technologies. See our Cookie Policy for detailed information.
12. Policy Updates
We may update this Privacy Policy at any time.Changes will be effective upon posting. Please check this page periodically for updates.
13. Contact Information
Data Controller: Filtervitalwipe
Address: 124 Vauxhall Street, London SE11 5RH, GB
Email: info@filtervitalwipe.world
Company Registration: 14087965
Supervisory Authority: Information Commissioner's Office (ICO), Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF, UK